The short answer
Social campaigns reach people who aren't actively looking. AI via WhatsApp automatically qualifies every response against your hard requirements and can automatically decline. What remains lands in your cockpit.
Discuss your vacancy, our approach and your recruitment fee. A no-obligation, 30-minute conversation.
Social campaigns reach people who aren't actively looking
Customer service staff are often already employed. They aren't waiting on LinkedIn for your vacancy. Yet many are open to something new, if you reach them at the right moment.
Social campaigns on platforms like Meta and TikTok reach exactly that group. You define the target audience: region, age, language, and interest profile. That's how you get responses from people you would never have found through a job board.
WhatsApp AI qualifies without you screening manually
Someone responds to the ad? Love takes it from there. Love is our AI via WhatsApp. She asks the questions you've set in advance: work experience, availability, language skills, required certificates.
If a candidate doesn't meet a hard requirement, Love automatically declines. The candidate receives a polite rejection. If the candidate does qualify, their profile appears in your cockpit.
In the cockpit, you decide on the next step
For each candidate you see the profile, the answers to Love's questions, and the score. Optionally also the CV. If you have follow-up questions, you ask them via the cockpit before inviting anyone. You conduct the personal conversation and make the hiring decision.
Fictional example: care organisation De Zonnehoek is looking for customer service staff with at least two years of experience in healthcare or services. Love automatically filters out candidates without that experience. Of twelve responses to the campaign, seven meet the hard requirements. The manager invites four people for an interview. All with the right background.
From explanation to your practice
Source and editorial note
This article offers practical considerations. Examples are fictional, not client results or forecasts. The source below provides broader context, not evidence for a particular Red Rocket outcome.
Frequently asked questions
Can Red Rocket guarantee how many candidates will respond?
No. We don't offer volume guarantees. We set up the campaign for your target audience and allocate the media budget so the ad reaches the right people. The media budget falls under separate terms.
What do I pay if someone is hired?
No cure no pay: you only pay the fee upon placement, starting from 11% of the gross annual salary. The exact percentage depends on the role and industry. A short conversation will give you the exact price for your vacancy.
