Skip to content
Red RocketBook a call
Menu

Recruitment

Many clicks on your job posting, hardly any applications: where does it go wrong?

Conceptual illustration: Many clicks on your job posting, hardly any applications: where does it go wrong?
AI illustration for Red Rocket

The short answer

Many clicks and few applications can have different causes: poorly matched visitors, a mismatch between ad and vacancy, unclear terms or a difficult application journey. First check the measurement. Then examine where visitors stop and test one focused change at a time.

Van dit inzicht naar een aanpak voor jouw vacature. ↗

Discuss your vacancy, our approach and your recruitment fee. A no-obligation, 30-minute conversation.

Check both the promise and the journey

A candidate clicks on your job posting out of curiosity. That click is not a commitment; it is a first look. What they see next determines whether they stay or leave.

Compare the ad with its destination page. Are the role, region, hours and salary information consistent? Then check on mobile that the page loads, forms work and the next step is clear. Leaving may also mean the offer does not fit.

Where in the funnel do you lose them?

Imagine a transport company posts a vacancy for a driver. The ad gets ninety clicks. Eight people apply. (Fictional example for illustration.) The question is not how to get more clicks. The question is why eighty-two people dropped off.

Divide the journey into measurable steps: landing, starting a response and completing it. Compare channels and devices where consent allows measurement. Also ask some candidates what was unclear. Do not draw firm conclusions from a small number of visits.

How Red Rocket lowers the barrier

Red Rocket recruits via social campaigns, reaching candidates where they already are. From that ad, a conversation starts via WhatsApp. An AI asks targeted questions and automatically checks the answers against the hard requirements of the role. If someone doesn't qualify, they automatically receive no invitation.

Those who do qualify appear in the Cockpit: profile, answers, score, and optionally a CV. You can ask your own follow-up questions. The conversation, the invitation, the hiring decision: those steps belong to you. We make sure only the people who meet your requirements end up on your desk.

From explanation to your practice

Discuss how this approach fits your vacancy and team.

Source and editorial note

This article offers practical considerations. Examples are fictional, not client results or forecasts. The source below provides broader context, not evidence for a particular Red Rocket outcome.

LinkedIn · Future of Recruiting

Frequently asked questions

What does Red Rocket cost when the candidate is hired?

We work no cure no pay. Upon placement you pay from 11% of the gross annual salary. The media budget falls under separate terms. Ask about it in a conversation.

Can Red Rocket guarantee how many applications I'll receive?

No. We cannot guarantee upfront how many suitable candidates will respond to a specific vacancy. What we do: make sure the people who respond have been checked against your requirements, so you don't waste time on conversations that lead nowhere.

From reading to your practice

From this insight to an approach for your vacancy.

Verder praten over: Veel klikken op je vacature, nauwelijks sollicitaties: waar gaat het mis? Bespreek in 30 minuten waar jouw werving vastloopt en welke volgende stap passend kan zijn.

No placement, no recruitment fee · from 11% of annual salary

  1. Your recruitment question and target group
  2. The approach that could suit it
  3. Your questions and a possible next step
Teka Kranen
“The quality of the communication, the drive, and the return on costs incurred.”
Dielan Vlaar · Teka Kranen · Read the client story ↗

For employers only (B2B). Red Rocket does not offer individual help with job seeking. Looking for work? Sign up and submit your CV.

Loading available times…

View the Google Calendar ↗